Dec
02
2009
Copywriting is one of the most essential elements of online marketing, Using a professional copywriter can help to make the difference to your sales and success.
Copywriting is used in different ways such as websites, newsletters, blogs, promotions advertising and more
Copy should always be useful and relevant and easy for the reader to understand. It is really frustrating for a potential customer to go to your website and find it really difficult to understand, therefore they give up and end up going elsewhere, losing you that potential sale. Continue Reading »
Feb
17
2009
Search Engine Optimisation ( SEO) is the process of improving the volume and quality of traffic to a website from search engines. SEO helps your page to get noticed when potential buyers/clients are looking for a service.Precise, robust, and accountable search engine optimization, marketing and promotion are the vital elements for any online website business to succeed
SEO is used as an internet marketing strategy and works by considering how search engines work and what people are searching for. Unlike conventional marketing and advertising, search engine optimisation delivers extremely targeted leads to a website Continue Reading »
Feb
15
2008
How Yahoo creates descriptions and snippets
If a web page has no meta description and is not listed in the Yahoo directory, then Yahoo will display sentences from the found web page that contain the searched keywords.
Yahoo seems to use only the first part of the meta description which is complemented by a text snippet from the searched page that contains the searched keyword. Continue Reading »
Jan
15
2008
During the last few weeks, some webmasters noticed that some of their long term position 1 or position 2 rankings in Google suddenly ranked at position 6.
The problem affected well established websites with a long history. The dropped web pages had long time rankings for popular search terms, usually on position 1. Continue Reading »
Nov
05
2007
LinkTiger.com hunts your website for broken links.
Each day of the week. So you will be the first to know.
No Software Installation
No hassle with downloads or complex software installation. Just register now and start hunting broken links on your website today! Continue Reading »
Oct
09
2007
PageRank is system for ranking web pages developed by Google founders Larry Page and Sergey Brin. It is intended to be an indicator of a page’s value on the web. What Google decides are high quality pages, receive a higher PageRank. This is shown as a mark out of 10. If you download Google’s toolbar (which is free), the PageRank of each site that you visit is diplayed as a green band, then by passing your mouse over it, the ranking number is displayed. Continue Reading »
Sep
29
2007
It’s easier to get high rankings on Google with older websites than it is with new websites. Why is this so and what can you do to get high rankings on Google if you have a brand new website? Continue Reading »
Apr
04
2007
Every few months, webmaster forums discuss if search engines penalise duplicate content.
Duplicate content can happen if web pages publish the same articles, if different domains point to the same web space or if webmasters steal the content of other pages. If two shops sell the same item and use similar shop systems, some product pages can also look like duplicated web pages. Continue Reading »